Any small business hoping to thrive in 2020 should prioritize digital marketing – yes, even day spas. We’ve moved past the era of classified ads and phone book directories, and with 3 out 5 people in the entire world connected to the internet, businesses must learn to follow their audiences. Today, 86 percent of all

Despite being places of rest and relaxation, the spa industry can be extremely competitive. If a spa owner is looking to provide the most advanced procedures and keep up with spa trends, then they usually enlist the help of a spa consultant. Spa consultants are specialized business development advisors who know all the ins-and-outs of

A spa should be an easy business to advertise. Pampering and wellness? In this hectic day and age? It’s not too hard of a sell. But the problem isn’t going to be getting your name out, it’s going to be making a name for yourself. You’ll need to give your clients a reason to choose